The Agency Model: The new buzz phrase?

The Agency Model: The new buzz phrase?

Over the last 12 months or so there’s been a lot of discussion about car retailers switching from the traditional “wholesale” model to the new “agency” pricing and supply model. Retailers would move from a position of buying and stocking...
Making the wait worthwhile

Making the wait worthwhile

It’s not rocket science to work out that consumers are happy to defer gratification (ie “wait”) for something if what they’re purchasing is of significant value and the decision to purchase was made after due consideration. Funnily enough car...
IT’S GOOD TO TALK

IT’S GOOD TO TALK

,“We don’t really want to be speaking to more customers and prospects than we absolutely have to at the moment. What have we got to say to them? We’ve certainly got nothing to sell to them!” We’re pretty sure that these words, (or something like them) will be heard in...
Most of the brands in one place

Most of the brands in one place

Have you ever wondered how many car brands there are and who owns them? Well wonder no more, here’s a great infographic from MechanicTube with all the info you’ll need to impress your friends and colleagues! Points for anyone who can spot what’s...