The Agency Model: The new buzz phrase?

The Agency Model: The new buzz phrase?

Over the last 12 months or so there's been a lot of discussion about car retailers switching from the traditional "wholesale" model to the new "agency" pricing and supply model. Retailers would move from a position of buying and stocking new cars from manufacturers to...

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AM Live! Good to be back…

AM Live! Good to be back…

It had been two years since the last AM Live event and that felt like a very long time ago, when he headed back to the NEC last week for this year's show. Talking to other attendees there was a palpable sense of relief just to be able to attend, mingle, catch up and...

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Making the wait worthwhile

Making the wait worthwhile

It's not rocket science to work out that consumers are happy to defer gratification (ie "wait") for something if what they're purchasing is of significant value and the decision to purchase was made after due consideration. Funnily enough car purchases will usually...

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FANCY A NEW B2B CHALLENGE?

FANCY A NEW B2B CHALLENGE?

Position of Sales Manager (non-automotive) This is a new role and reflects Direct Affinity Europe’s strategic plan to grow revenues outside the automotive retail space, harnessing our new GENBA software. The individual will report to the UK Sales Director and will be...

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IT’S GOOD TO TALK

IT’S GOOD TO TALK

,“We don’t really want to be speaking to more customers and prospects than we absolutely have to at the moment. What have we got to say to them? We’ve certainly got nothing to sell to them!” We’re pretty sure that these words, (or something like them) will be heard in...

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Most of the brands in one place

Most of the brands in one place

Have you ever wondered how many car brands there are and who owns them? Well wonder no more, here's a great infographic from MechanicTube with all the info you'll need to impress your friends and colleagues! Points for anyone who can spot what's missing - as a starter...

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New registration day!

New registration day!

The 1st of September is here - so that means it's new registration day, and it you can keep up with the sequencing the new signifier is "71". This also means it's 20 years since the new bi-annual system was introduced. If you want to find out more about the arcane...

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